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EA removes YouTuber from creator program after Anthem criticism

EA removed YouTuber Gggmanlives from its EA Game Changers creator program on Anthem’s launch day, February 22, 2019, after his negative review.

Anthem
Image: Electronic Arts

On the day Anthem hit stores, February 22, 2019, BioWare’s game was back in the conversation for a reason that had nothing to do with flying a Javelin or with loot. Electronic Arts removed the YouTuber Gggmanlives from EA Game Changers, its support program for content creators, after he published a very negative review of the game.

According to the creator himself, EA considered the video too negative to receive the company’s support. He had to delete the original review, at EA’s request, to remove the company’s logo, and then uploaded a slightly edited version. The new video begins with a notice in which Gggmanlives explains that he was banned from the list of YouTubers supported by Electronic Arts and had to redo the material. The title leaves no doubt about his opinion: “My Reuploaded Anthem Review (It’s Still Bad)”.

What stands out in this episode is the context. Anthem was EA’s big bet for the start of 2019, a live-service game with a shared world, and launch week was already full of discussion about the first reviews. The episode left an uncomfortable question hanging for those who follow video reviews: to what extent can a publisher’s support depend on the tone of the criticism?

What came next

Press reviews confirmed much of the criticism. Anthem ended with Metacritic averages of 59 on PC, 54 on PS4 and 65 on Xbox One. Flying the Javelins was praised as liberating and combat as responsive, but repetitive missions, a shallow endgame and the amount of grind weighed against it. In February 2020, BioWare announced a deep rework of the game, but it ended development on February 24, 2021. The game left EA Play on August 5, 2025, and the servers were shut down on January 12, 2026, leaving it unplayable.

Source: Gggmanlives, via Eurogamer.

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